Lady Audley essays

Lady Audley essays Phoebe Marks inferiority is complex Phoebe Marks identity is masked by being inferior to both Lady Audley and Luke Marks in the Mary Elizabeth Bradden novel Lady Audleys Secret. This inferiority not only lessens Phoebes femininity but also forces her into a subdivision of gender she is incapable of owning. Why didnt the privileges that existed for Lady Audley exist for Phoebe? Phoebe is afraid of Luke, and terrified of refusing his hand in marriage therefore robbing her of the feminine duty or privilege to marry well. Is it a coincidence that Phoebe is treated better as a maid at Audley Court than Luke Marks wife? Throughout the novel, Phoebe is referred to as a maid or servant of Lady Audley and the wife of Luke Marks or the inn keepers wife (311). She is never characterized on her own circumstance, but on the circumstance of others. In other words, she is never able to do what she wants as a person or as a woman, instead she has to take orders from people who do not see her as the effeminate woman she could be. For example, she is forced into marrying Luke because she is afraid that if she does not marry him, he will be very violent toward her. On page 107, Phoebe explains Luke as a child ...he was always violent and revengeful. I saw him once take up that very knife in a quarrel with his mother. I tell you, my lady, I must marry him. Since she is afraid of Luke, she is robbed of the feminine privilege to marry for love (or Lady Audleys this case-money). Again on page 107, Phoebe declares that she does not love Luke: I dont think I can love him. We have been together from children, and I promised, when I was little better than fifteen, that Id be his wife. I darent break that promise now...I darent refuse to marry him. Ive often watched and watched him, as he has sat slicing away at a hedge-stake with his great...

Giant Panda Facts

Giant Panda Facts Giant pandas (Ailuropoda melanoleuca) are bears that are well known for their distinct black-and-white coloration. They have black fur on their limbs, ears, and shoulders. Their face, belly, and the middle of their back is white and they have black fur around their eyes. The reason for this unusual color pattern is not fully understood, although some scientists have suggested it provides camouflage in the dappled, shady environments of the forests in which they live. Fast Facts: Giant Pandas Scientific Name: Ailuropoda melanoleucaCommon Names: Giant pandaBasic Animal Group: MammalSize: 2–3 feet tall at the shoulder when on four legs, about 5-feet tall standing erectWeight: 150–300 poundsLifespan: 20  years (in the wild)Diet: OmnivoreHabitat: Broadleaf and mixed forests, where bamboo is present, in southeast China  Population: About 1,600Conservation Status:  Vulnerable Description Giant pandas have a body shape and build that is typical of most bears and are roughly the size of an American black bear. They have a distinctive black-and-white coat with black fur covering their ears, arms and legs, and part of their chest and back. The rest of their fur is white. Giant pandas molars are very broad and flat, which helps the animals crush the bamboo shoots, leaves, and stems  that  they eat. They also have an enlarged wrist bone that functions as an opposable thumb, which helps them grasp the bamboo. Giant pandas do not hibernate and are the rarest species in the bear family. Habitat and Range Giant pandas inhabit the broadleaf and mixed forests where bamboo is present, in southeast China.  They usually communicate using calls or scent marks. Giant pandas have a sophisticated sense of smell and they use scent marking to recognize and define their territories. Diet and Behavior Giant pandas are highly specialized in terms of their diet. Bamboo accounts for over 99 percent of the giant pandas diet, though they sometimes hunt for pikas and other small rodents. Since bamboo is a poor source of nutrition, the bears must make up for this by consuming vast amounts of the plant. Another strategy they use to compensate for their bamboo diet is to conserve their energy by remaining within a small area. To consume sufficient bamboo to provide all the energy they need, it takes giant pandas as long as  10 and 12 hours of feeding every day. Giant pandas have powerful jaws and their molar teeth are large and flat, a structure that makes them well suited for grinding up the fibrous bamboo they eat. Pandas feed while sitting upright, a posture that enables them to grab onto bamboo steams. The digestive system of a giant panda is inefficient and lacks the adaptations that many other herbivorous mammals possess. Much of the bamboo they eat passes through their system and is expelled as waste. Giant pandas obtain most of the water they need from the bamboo they eat. To supplement this water intake, they also drink out of streams that are common in their forest habitat. Reproduction and Offspring The giant panda mating season is between March and May and young are usually born in August or September. Giant pandas are reluctant to breed in captivity. Young giant pandas are born quite helpless. Their eyes remain closed for the first eight weeks of their life. For the next nine months, the cubs nurse from their mother and they are weaned at one year. They still require a long period of maternal care after weaning, and for this reason, remain with their mother for a one-and-a-half to three years, as they mature. yesfoto/Getty Images Conservation Status Giant pandas are listed as vulnerable on the IUCN Red List of Threatened Species. There are only about 1,600 giant pandas that remain in the wild. Most captive pandas are kept in China. Classification Debate The classification of giant pandas was once a subject of intense debate. At one time they were thought to be of a close relation to raccoons, but molecular studies have revealed they belong within the bear family. Giant pandas diverged from other bears early in the familys evolution. Sources â€Å"Giant Panda.†Ã‚  WWF.â€Å"Giant Panda.†Ã‚  National Geographic, 21 Sept. 2018.â€Å"The IUCN Red List of Threatened Species.†Ã‚  IUCN Red List of Threatened Species.

Institution of affiliation Essay Example | Topics and Well Written Essays - 1500 words

Institution of affiliation - Essay Example This statement is open to criticism and can be easily misinterpreted (Marr, 2012). Marr argues that genetic material can be traced back in time, but is arguable that, it reaches certain limit. In essence, it is disputable to imagine that all humanity is in a lineal civilized from the remainder of the world. Another instance, were I find a claim not substantial at all, is the assertion that, the Hom sap wiped out the Neanderthals. The primary cause was mass murder and this attributes to the argument that humans are naturally violent and clannish. I do not subscribe to this assertion, because if that is the case, why then cohesive state control is not regarded as an eternal necessity. In the last three episodes, Marr explains his understanding on revolution, industry and extremes. It is evident that, watching this series a clear mind of Marr is visible. Marr wanted to take the present generation through the evolution process of humanity, then revolution, industrial aggressiveness and f ar reached extremes. Marr expresses the path of revolution as being similar in all the revolutions that have occurred across the globe. For instance, he mentions of idealism, and then follows extremism and ultimately collapse of power into the hands of strong military man (Marr, 2012). However, commentators have repeatedly rehashed the idea that revolution leads to autocracy and attribute the evils of the 20th century to the French revolution. It is evident that Marr’s objective is to malign the inspiration of revolution by refuting that revolutions are not driven by ideas and at the same time asserting that such revolutions keep on rolling because of ideals. I find Marr’s arguments conflicting. They do not add up to indicate his beliefs on then real causes of revolutions. However, my reflection on the overall aspect of revolution is inclined is to the fact that, the initial civilizations were because of being driven to extremes and the response to survive gave rise to revolutions (Marr, 2012). This opinion is subject to criticism. On the same note, Marr fails to give correct account of the Russian revolution. Instead, he delivers piece-wise information, and at the end, the whole scenario result to portraying the Russian revolution as a derivative of the machinations of German imperialism in a bid to conceal the responsibility of the Russian population and Bolsheviks as the real forces that drove the revolution. The question arising is, does Marr imply what he believes in or simply his insinuations are meant to cow people to his selective study? I believe the Russian revol

Manitoba unemployment rate forecast Essay Example | Topics and Well Written Essays - 1000 words - 1

Manitoba unemployment rate forecast - Essay Example By the year 2010, the province’s economy experienced a 2.4% growth per year. Manitoba’s economy remained unchanged amid the slowdown in the country’s economy. The province also registered a 2.4% increase in labor income. In addition, the economy has experienced an increase in employment levels due to increased demand for skilled laborers. Consequently, the unemployment levels have gradually reduced over the years. However, there are minimal changes in the unemployment rate in the province since 2010. The province has registered various changes in the overall labor force (Marcil, n.p.). Employment in an economy represents a number of eligible individuals who are willing to work and can be engaged in full time or part-time labor at prevailing wage rates. This is because the economy needs human capital where individuals play a part in the manufacture of goods and services for the economy. At this level, the economy experiences full employment where all available labor resources are utilized in an economically efficient way. On the other hand, unemployment is the number of individuals in an economy who are ready and capable to work, but cannot find a job. Therefore, the jobless individuals who are unwilling to work in an economy are not classified in the unemployment category. Unemployment is a key measure of economic health of a region or country. There are three types of unemployment namely frictional, structural, and cyclical unemployment (Kennedy 37). The frictional unemployment is a short-run unemployment resulting from the process of searching for a new employme nt by individuals. Structural unemployment represents a persistent lack of jobs whenever the incomes in employment markets do not match up the supply and demand. Finally, cyclic unemployment refers to the short-term unemployment related to the vicissitudes of the market. The unemployment rate determines the levels of unemployment in an economy (Kennedy 37).

Definition of Humanities Essay Example for Free

Definition of Humanities Essay The dictionary definition of humanities is the languages and literatures of ancient Greece and Rome; the classics. A second definition I retrieved was those branches of knowledge, such as philosophy, literature, and art, that are concerned with human thought and culture; the liberal arts. So basically its a combination of art, literature and history. To me humanities are the study of culture and myths. It explains how different cultures communicated through story telling and old hymns. I believe humanities can be used to understand how the past effects the way the world operates in the present day. The culture which we have was shaped by the past. Facts, findings, and literature of even thousands of years ago have changed our world today. Its important to know your past can allow people to understand our present. The study of the humanities can also be used to realize different views of life and history. Studying facts of the past helps to understand literature of the past. Poetry was another form of expression 4 those who didnt want 2 sing or tell stories. There were different types of poetry there were some poems that rhymed from line to line and others that were just written out as a thought. According to the Humanities in the Modern World, humanities attempts to navigate what we value or we despise, what we to do or what limitations hold us back. To me humanities will elaborate on how different cultures passed down traditions from generation to generation. From those traditions different family values and expectations were set for parents, children and every body to live by. Without these specific traditions people cannot decipher what is wrong and what is right and have no idea how to adjust to change in the present and future. Humanities seem to be interesting and hopefully Ill get a better view from this class.

Essay --

On July 1919, Chicago Illinois swept a wave of destruction that left 23 african americans and 15 whites dead, 537 injured, and over million dollars of property damage. This was one of the most devastating of all the 25 race riots that occurred in the country during the â€Å"Red Summers† of 1919. Under the pressure of the Great Migration and living condition worsen, tensions grew in size.. Adding to the racial antipathy that led to the riots were historic conflicts over labor. For decades white workers in Chicago's stockyards had excluded the black workers, denying them their membership, blacks had often allowed themselves to be used as replacement labor. Despite some positive movement toward integration of labor unions, by the summer of 1919, it all exploded on July 27, where an african boy was killed after he crossed an unofficial segregation line and was stoned to death. The result would be widespread violence in the streets, turning neighbor against neighbor, white again st black, worker against coworker Throughout Chicago this â€Å"segregation† is quite real. It’s reach a point where th...

Project Budget Paper Essay

The project for the company offsite 2 day training session has given a preliminary go-ahead. The budget of the project will determine any important factors that will impact the training project. The company of AER has given the opportunity for all workers to get the training required. The budget of the 2-day training session project will recover any expenses that occur before the initiation, during processes, and until completion of the project. Resources The first step of the project is to develop a budget. The budget management process involves the project manager in developing all the cost, estimates, and the total amount of money resources necessary for the implementation of all the activities. All the tasks and events are defined and stated in the WBS and Schedule in the lower section of the memorandum. Budget Development Budget development should cover the capital, and the operating expenses to ensure the success of the project completion. The project manager needs to gather all the funding requirements and then send a formal request to the sponsor. The sponsor needs to look first in the feasibility study, business case, and project charter before making any final decision. For developing a budget project sheet, there are a few estimation methods, like the cost baseline measurement, and the cost aggregation. The budget development is  the initiation of the project that will measure all the tasks with cost and time. The process will be evaluated with decisions of the participants. The milestones reflected in the document will be also revised by the specialist of the cause and utilized for further interruptions. Budget Use The next step of the budget is to allocate the financial resources and start running the plan of the budget. The project manager has to control and track the budget resources to make sure the task is performed with necessary funding. Also the project manager has to make sure that there is no lack of money for the implementation of the entire project. We need to develop an investment plan to track and control the budget for better results. This document will include justifications and approvals for necessary items and services. The investment plan will support the project with any acquisition. After it gets completed, the project manager will have sent the investment approval request to all the stakeholders. Budget Measurements and estimates This phase of the project is the most important because it has to be appropriately done with cost performances. The project manager has to work with performance data, like deliverables, and cost-schedule estimates. Developing the budget analysis, and performance reviews will help conduct the project in the right direction. In this step we will compare the current cost performance against the planned amount of financial resources discussed in the project budget. In case of any deviations, it is necessary to make formal changes request to modify the budget with approvals. Budget Updating After all the changes have been done, the project manager can proceed with the update of the budget plan sheet to make any deviations, or changes to the original break down structure of financial resources. In the update, we can make changes to the cost estimates, cost performance, resource activity estimates, and the cost management plan. References My management guide. (2010-2014). Retrieved from http://www.mymanagementguide.com/project-budget-and-financial-resources/ Project Management Docs. (2014). Retrieved from http://www.projectmanagementdocs.com/project-planning-templates/work-breakdown-structure-wbs.html

Psychotherapy and Group Essay

The Theory and Practice of Group Psychotherapy†. Moreno developed a specific and highly structured form of group therapy known as  Psychodrama. Another recent development is the theory and method of group psychotherapy based on an integration of systems thinking is Yvonne Agazarian’s â€Å"systems-Centered† approach (SCT), which sees groups functioning within the principles of system dynamics. Her method of â€Å"functional subgrouping† introduces a method of organizing group communication so it is less likely to react counterproductively to differences. SCT also emphasizes the need to recognize the phases of group development and the defenses related to each phase in order to best make sense and influence group dynamics. Furthermore the psychoanalytic concept of the unconscious was extended with a recognition of a group unconscious, in which the unconscious processes of group members could be acted out in the form of irrational processes in group sessions. Foulkes developed the model known as  Group Analysis  and the  Institute of Group Analysis, while Bion was influential in the development of group therapy at the  Tavistock Clinic. Bion has been criticised, by Yalom,  for his technical approach which had an exclusive focus on analysis of whole-group processes to the exclusion of any exploration of individual group members’ issues. Despite this, his recognition of group defences in the â€Å"Basic Assumption Group†, has been highly influential. Universality The recognition of shared experiences and feelings among group members and that these may be widespread or universal human concerns, serves to remove a group member’s sense of isolation, validate their experiences, and raise self-esteem Altruism The group is a place where members can help each other, and the experience of being able to give something to another person can lift the member’s self esteem and help develop more adaptive coping styles and interpersonal skills. Instillation of hope In a mixed group that has members at various stages of development or recovery, a member can be inspired and encouraged by another member who has overcome the problems with which they are still struggling. Imparting information While this is not strictly speaking a psychotherapeutic process, members often report that it has been very helpful to learn factual information from other members in the group. For example, about their treatment or about access to services. Corrective recapitulation of the primary family experience Members often  unconsciously  identify the group therapist and other group members with their own parents and siblings in a process that is a form of  transference  specific to group psychotherapy. The therapist’s interpretations can help group members gain understanding of the impact of childhood experiences on their personality, and they may learn to avoid unconsciously repeating unhelpful past interactive patterns in present-day relationships. Development of socializing techniques The group setting provides a safe and supportive environment for members to take risks by extending their repertoire of interpersonal behaviour and improving their social skills Imitative behaviour One way in which group members can develop social skills is through a  modeling  process, observing and imitating the therapist and other group members. For example, sharing personal feelings, showing concern, and supporting others. Cohesiveness It has been suggested  that this is the primary therapeutic factor from which all others flow. A cohesive group is one in which all members feel a sense of belonging, acceptance, and validation. Existential factors Learning that one has to take responsibility for one’s own life and the consequences of one’s decisions. Catharsis Experience of relief from emotional distress through the free and uninhibited expression of emotion. When members tell their story to a supportive audience, they can obtain relief from chronic feelings of shame and guilt. Interpersonal learning Group members achieve a greater level of  self-awareness  through the process of interacting with others in the group, who give feedback on the member’s behaviour and impact on others. Self-understanding This factor overlaps with interpersonal learning but refers to the achievement of greater levels of insight into the genesis of one’s problems and the unconscious motivations that underlie one’s behaviour. Settings Group therapy can form part of the therapeutic  milieu  of a psychiatric in-patient unit  or ambulatory psychiatric  Partial hospitalization  (also known as Day Hospital treatment)  In addition to classical â€Å"talking† therapy, group therapy in an institutional setting can also include group-based  expressive therapies  such as  drama therapy,  psychodrama,  art therapy, and non-verbal types of therapy such as  music therapy. Group psychotherapy is a key component of  Milieu Therapy  in a  Therapeutic Community. The total environment or milieu is regarded as the medium of therapy, all interactions and activities regarded as potentially therapeutic and are subject to exploration and interpretation, and are explored in daily or weekly community meetings A form of group therapy has been reported to be effective in psychotic adolescents and recovering addicts. Projective psychotherapy  uses an outside text such as a novel or motion picture to provide a â€Å"stable  delusion† for the former cohort and a safe focus for repressed and suppressed emotions or thoughts in the latter. Patient groups read a novel or collectively view a film. They then participate collectively in the discussion of plot, character motivation and author motivation. In the case of films, sound track, cinematography and background are also discussed and processed. Under the guidance of the therapist, defense mechanisms are bypassed by the use of signifiers and semiotic processes. The focus remains on the text rather than on personal issues. [16]  It was popularized in the science fiction novel,  Red Orc’s Rage. Group therapy is now often utilized in private practice settings (Gardenswartz, 2009, Los Angeles, CA). Good outcomes have also been demonstrated for this form of group therapy.

Essay on NewJack essays

Essay on NewJack essays As we all know Societys views on Crime and Punishment are not good ones. Without reading Ted Canovers, Newjack, the general overview of Crime and Punishment is that criminals should be punished the maximum. Criminals are not cut any slack; the general population does not really care about what happens to criminals in prisons and how unjust their sentences are. In his book, Canover expresses interactions between inmates and himself. He says that his time in Sing Sing, a maximum security facility was spent mostly interacting with inmates during dining hours, checking prison cells, and writing up disciplinary infraction statements. He spent most of the time, unarmed, and scared because there were about 1,800 convicted felons in this facility, and was guarded solely by about 700 guards. This is obviously not sufficient. This fact alone reflects societys attitude towards crime and punishment. It is obvious that sufficient attention is not being placed upon this security facility since there is not sufficient security to maintain 1800 felons. Ted Canover spends 1 year as a correctional facility officer in Sing Sing, to get a detailed story of the lives of prison inmates, and the lives of these correctional officers. The Prison, once a model prison, but now New York State's most troubled maximum-security facility is in a dire need of a makeover. This fact as well, reflects societys attitude towards crime and punishment. The general thought is, who cares. This prison is very old now, and in order to maintain these prisoners in an environment where they can live in humane conditions it has to be remodeled. Yes, these are criminals who have disobeyed the law, but they are also humans, who deserve humane conditions to live in. This attitude of not caring is very clear because of all the things that Canover experienced throughout his term as correctional officers of Sing Sing. We also have to take into account that not...

Understanding What Zai Na Li Means in English

Understanding What Zai Na Li Means in English The Mandarin question word for where† is Ã¥Å" ¨Ã¥â€œ ªÃ¨ £ ¡, written in the traditional form, or Ã¥Å" ¨Ã¥â€œ ªÃ©â€¡Å', written in simplified form. The pinyin is zi nÇŽ li. This term is particularly useful to know if you are traveling in China and want to learn or ask about new locations to explore.   Characters The term for where is made up of three characters: Ã¥Å" ¨ (zi)  which means located at, and the two characters å“ ªÃ¨ £ ¡ / å“ ªÃ©â€¡Å' (nÇŽ li) which put together means where. Combined, Ã¥Å" ¨Ã¥â€œ ªÃ¨ £ ¡ / Ã¥Å" ¨Ã¥â€œ ªÃ©â€¡Å' (zi nÇŽ li) literally means, â€Å"Where is it located?† The term å“ ªÃ¨ £ ¡ / å“ ªÃ©â€¡Å'  (nÇŽ li) is sometimes used by itself as a single-word question. Pronunciation With regards to tone marks, Ã¥Å" ¨ (zi) is in the 4th tone and å“ ª (nÇŽ) is in the 3rd tone. è £ ¡ / é‡Å' is usually pronounced in the 3rd tone (lÇ ) but when used as a question word for where it takes on an unaccented  neutral tone (li). Thus, in terms of tones, Ã¥Å" ¨Ã¥â€œ ªÃ¨ £ ¡ / Ã¥Å" ¨Ã¥â€œ ªÃ©â€¡Å' can also be referred to as zai na li. Examples WÇ’ de shÃ… « zi nÇŽ li?我的æ› ¸Ã¥Å" ¨Ã¥â€œ ªÃ¨ £ ¡? (traditional form)我的ä ¹ ¦Ã¥Å" ¨Ã¥â€œ ªÃ©â€¡Å'? (simplified form)Where is my book? WÇ’ men zi nÇŽ li jin?我們åÅ" ¨Ã¥â€œ ªÃ¨ £ ¡Ã¨ ¦â€¹?我ä » ¬Ã¥Å" ¨Ã¥â€œ ªÃ©â€¡Å'è § ?Where are we going to meet? Yà ºnnn shÄ›ng zi nÇŽ li?é› ²Ã¥ â€"çÅ" Ã¥â€œ ªÃ¨ £ ¡Ã¤ ºâ€˜Ã¥ â€"çÅ" Ã¥Å" ¨Ã¥â€œ ªÃ©â€¡Å'?Where is Yunnan province? ShnghÇŽi zi nÇŽ li?ä ¸Å Ã¦ µ ·Ã¥Å" ¨Ã¥â€œ ªÃ¨ £ ¡?ä ¸Å Ã¦ µ ·Ã¥Å" ¨Ã¥â€œ ªÃ©â€¡Å'Where is Shanghai? NÇ  yo qà ¹ nÇŽlÇ  lÇšxà ­ng?ä ½  Ã¨ ¦ Ã¥Å½ »Ã¥â€œ ªÃ¨ £ ¡Ã¦â€"…è ¡Å'ä ½  Ã¨ ¦ Ã¥Å½ »Ã¥â€œ ªÃ©â€¡Å'æâ€"…è ¡Å'Where do you want to travel?

Marketing Approaches Essay Example | Topics and Well Written Essays - 1750 words

Marketing Approaches - Essay Example At present, the world economy is passing through tempestuous times, where effective marketing practices have been recognised by every organisation to survive and succeed (Blythe, 2009). During past few years due to intense competitive rivalry it has become challenging for organisations to sustain a strong position in the industry for long time. Certain organisations have prospered in implementing new marketing practices which have empowered them to accomplish astonishing development while others have succeeded in generating high volumes of sales and ongoing growth. Due to economic globalisation, the traditional marketing principles and practices have become obsolete and customer oriented marketing practices have grown to be popular for organisations. The marketing principles and practices are usually those activities which ensure stable growth for organisations. It has higher worth in terms of overall profitable flow of business (Kamei, 2000). The paper will describe the marketing co ncepts, principles and techniques in international business circumstances. Further, the paper will compare and contrast two leading organisations in the soft drink industry, Coca-Cola and Pepsi regarding different market oriented approaches they have taken. Market Segmentation Market segmentation is a vital marketing practice for any organisation to focus on a particular customer segment which willingly purchases the products and the services. Effective marketing segmentation can ensure highest return. In order to segment the market, organisations need to consider the products’ offerings (Business Resource Software, 2011). Market segment consists of customer groups with similar desires and requirements. It is the task of organisation to identify those groups which will be the target for selling the brands. Segmentation can be done in two ways namely mass marketing and targeted marketing. In mass marketing principle, organisations attempt to target whole market instead of a sp ecific customer segment, and in targeted marketing organisations desire to earn income from a particular segment. Both companies, Coca-Cola and Pepsi follow targeted marketing. Their products are aimed for particular customer segments (Lamb, 2008; Jobber, 2010). Market Segmentation of Coca-Cola & Pepsi Coca-Cola can be regarded as one of the most successful soft drink brands, which has successfully segmented its market. The products of Coca-Cola target different customer segments. For example, one of its products named â€Å"Light Cola† was considered as ‘girlish’ and ‘feminine’ by customers, thus the company had developed â€Å"Coke Zero† which is targeted at male customer segment with high health awareness (Mittal & Et. Al., 2010). Similarly, Pepsi also provides ranges of soft drinks by targeting different customer segments, such as sport drinks and energy drinks are targeted for customers who are related with athletic activities and â€Å" Diet Pepsi† is targeted for people who are very much health conscious. In terms of geographical segmentation, both companies marketing practices are different in hot regions such as Asia, Africa, or Middle East in comparison to cold regions such as America or Europe. With respect to age, Coca-Cola mainly targets every age of customers, especially family segments and Pepsi generally targets their products to younger generations. In terms of psychographic segmentation, Coca-Cola seeks to appeal to subculture and focuses mainly on

Historical leaders (Harold Washington Essay Example | Topics and Well Written Essays - 1250 words

Historical leaders (Harold Washington - Essay Example Harold Washington, who was the first black mayor Of Chicago, was one such leader. His election was one of the single most important events in the Chicago's long and illustrious history (Preston, 1983). Born on April 15, 1922, Washington ascended the throne of the Mayor in 1983, and served until his death in 1987. Harold Lee Washington grew in the Bronzeville neighbourhood of Chicago, which at that time, was a major black residential area. In 1942, when Washington was 19, he was sent to the war as an Air Force Engineer. Originally he volunteered to be a part of the combat unit, but blacks were not considered qualified for that job. He served the Air Force for three years, and it was during these years that he understood the intricacies of racial discriminations and prejudices. This treatment also helped shape Washington's views on racial injustice and democracy. In 1946, Washington joined the Roosevelt College, which proved to be the brooding ground for his political activities. Immediately after joining the college, he became intensely involved with the activities and societies in college. He chaired a fund-raising drive by students, and then was named to a committee that supported citywide efforts to outlaw restrictive covenants, which were the legal means by which minorities were prohibited from leaving their ghettos. (Levinsohn 1983). It was here that he truly developed his leadership skills. His cool and composed character was revered by his colleagues, one of them once said that he had a "remarkable ability to keep cool, reason carefully and walk a middle line". He always declared his political boundaries, and never indulged in extreme activities. He treated his opponents with mutual respect, and never insulted their ideology. With the opportunities found only at Roosevelt College in the late 1940s, Washington's time at Roosevelt prov ed to be a pivotal point in his life and the city's history. (Levinsohn 1983). Thus one can see that he resourcefully utilised every opportunity that Roosevelt offered to him. At a relatively young age, he had already equipped himself with the tricks of the political game, and this knowledge assisted him greatly in his future political career. After earning his Bachelor's degree from Roosevelt College, Washington studied law at Northwestern University School of Law in Chicago. He continued his political engagements here, and was soon elected the treasurer of the Junior Bar Association, in spite of being the only black in his class. (Miller 1989). Soon after completing his professional education, Washington began working for Olympic athlete, Ralph Metclaffe in the offices of the third ward. While working under his ward boss, Washington began organising the 3rd Ward's Young Democrats Organisation on the sidelines. The Young Democrats pushed for various black centric resolutions and eventually gained popularity. Once again, Washington succeeded in walking the middle line, thus avoiding any sort of radicalism. Simultaneously, he also managed to make his and the YD's voice heard. Thus, by employing the tactics he had learned at Roosevelt, Washington continued to tread the political ladder slowly but steadily. One must also remember that these were the 1960's, when The Civil Rights Movement was at its very peak. The African